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Key Account Manager
Abbott · India - Mumbai
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JOB DESCRIPTION:
Key Account Manager Role Description
- Drive profitable growth of Freestyle Libre products through the development of strategic partnerships with key accounts that build long-term and sustainable business partnerships with strategically important accounts and boost brand loyalty and advocacy.
- Develop a deep understanding and relationship of all key account stakeholders and decision-makers at the executive level, develop strategy and concise engagement plans for key accounts that bring added value to the customer and Abbott.
- Create and implement value creation programs that support long-term stakeholder partnerships with Abbott.
Key Responsibilities
- Leverage business analytics and customer insights to conduct on-going analysis of growth potential throughout the territory and create a documented omnichannel engagement strategy to influence customers/stakeholders to exclusively partner with, support, invest in, Abbott products.
- Understand customers’ current and future needs and innovate new ways to deliver customer value.
- Be the main communications link and serve as the contact person with that customer on all issues including but not limited to contract management, invoicing, operational problems, complaints, quality of service.
- Collaborate with cross-functional teams (Marketing, SFE) to plan and execute brand and account strategy at the national/regional level and improve the quality of customer insights.
- Conduct strategic negotiations with key account decision-makers and stakeholders across the territory to achieve win-win solutions that deliver unique value to key account organizations and drive long-term, profitable results for Abbott.
- Outperform competition value and market share, partnership, and ecosystem enrolment to establish brands’ superiority at Key Account level.
- Act in alignment with compliance and regulatory expectations
Critical Experiences to Be Ready for This Role
- Identify, map and engage key stakeholders at various levels of influence in a variety of healthcare settings.
- Create and execute a key account strategy, linking successive stakeholder interactions to the overall key account plan.
- Understand and leverage knowledge about decision influence groups (DIG) and networks of influence to gain access to key decision-makers in key accounts.
- Leverage omnichannel insights to inform strategic and call plans and adapt activities according to emerging/real-time data and new information.
- Monitor, anticipate and adapt to changes in the competitive landscape to continuously differentiate brand value and drive loyalty.
Key Competencies
- Customer-centric selling
- Decisive insights
- Strategic planning & agility
- Omnichannel acumen
- Stakeholder access & influence
- Cross-functional collaboration & communication
- Executional excellence
- Develop self & others The base pay for this position is N/A In specific locations, the pay range may vary from the range posted. JOB FAMILY: Sales Force DIVISION: ADC Diabetes Care LOCATION: India > Mumbai : BKC Building ADDITIONAL LOCATIONS: WORK SHIFT: Standard TRAVEL: Yes, 100 % of the Time MEDICAL SURVEILLANCE: Not Applicable
Significant Work
ACTIVITIES: Continuous standing for prolonged periods (more than 2 consecutive hours in an 8 hour day)