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Founding GTM Lead

Clera · Munich

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About the Role This is the first dedicated GTM hire at a Y Combinator-backed AI startup building agents that automate enterprise system implementations. You will own top-of-funnel pipeline generation and work directly with the CEO, who currently carries all of sales alone. The opportunity is real: inbound is growing, two revenue motions are working, and the engineering team has started jumping on sales calls to keep up. What You'll Do

  • Define the Ideal Customer Profile and build outbound sequences, targeting lists, and pipeline from scratch.
  • Set up and wire together the full GTM stack, including CRM, sequencing, enrichment, routing, and reporting.
  • Do the ground-level work too: cold calls, LinkedIn outreach, conference floors, whatever books the right meetings.
  • Run early-stage marketing efforts, including content, product launches, and nurturing an active open-source developer community.
  • Run your own discovery calls and product demos, with a clear path toward owning full-cycle deals as the motion matures. What We're Looking For
  • 2 or more years in a GTM role (SDR, BDR, AE, growth, or GTM engineering) at a startup or high-growth B2B company.
  • A pipeline you personally built, with quantifiable results to show for it.
  • Proven experience engaging technical buyers such as CTOs, engineering leads, or IT leadership.
  • Hands-on proficiency with GTM automation and CRM tools (for example: Clay, Apollo, HubSpot, Instantly, or n8n).
  • Experience selling or marketing technical products such as enterprise software, APIs, infrastructure, or data platforms.
  • Familiarity with enterprise systems like ERPs, CRMs, or data platforms is a strong plus.
  • Full fluency in both German and English, written and spoken.
  • A track record of exceptional achievement in at least one area, whether professional, academic, or otherwise.
  • High ownership, scrappy execution mindset, and clear, direct communication. Compensation & Benefits Salary range: 80,000 to 140,000 EUR annually. Visa sponsorship is not available for this role. Location On-site in Munich, Bavaria, Germany, five days per week.