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Director of Product
Dowjones · NYC - 1211 Ave of the Americas
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Job Description: The New York Post is one of America’s most iconic and recognizable news brands: delivering bold journalism, industry-leading entertainment coverage, and innovative digital experiences to millions of readers every day. With a legacy built on fearless reporting and a distinctly New York attitude, The Post has evolved far beyond its print roots to become a modern media powerhouse. Today, the New York Post Digital Network reaches millions of readers each month across an expansive portfolio of brands, including NYPost.com, PageSix.com, Decider.com, and The California Post. We are seeking an experienced and strategic Director of Product to lead the vision, strategy, and execution of digital product initiatives across the New York Post Media Group. Reporting to the Chief Technology Officer (CTO), this highly collaborative leadership role will oversee a small team of Product Managers while remaining hands-on in the development and execution of product strategy. This is a highly visible, stakeholder-facing role for a product leader who understands both product and the business. The Director will partner closely with Editorial, Audience Development, Engineering, Design, Data, Revenue, Marketing, and Executive Leadership to identify opportunities, establish priorities, and build digital experiences that grow audiences, deepen engagement, and drive measurable business impact. The ideal candidate is both a strategic product leader and a hands-on, scrappy operator; someone who can think big and define long-term product vision while also rolling up their sleeves to write user stories, prioritize backlogs, analyze performance metrics, solve problems creatively, and partner closely with engineering teams to move ideas from concept to market. They are equally comfortable presenting product strategies, roadmaps, and recommendations to senior stakeholders as they are working directly with their team to bring ideas to life. They thrive in a fast-paced environment, are comfortable navigating ambiguity and competing priorities, and know how to find practical, resourceful ways to get things done without losing sight of the bigger picture. Responsibilities Product Strategy & Execution
- Own the end-to-end product lifecycle across a portfolio of digital products, from discovery and prioritization through launch, optimization, and continuous improvement.
- Develop and execute product strategies and roadmaps aligned with company objectives and audience growth initiatives.
- Translate business needs into detailed product requirements, user stories, acceptance criteria, and technical specifications.
- Prioritize initiatives using customer insights, analytics, market research, and business impact.
- Partner closely with Engineering, Design, Data, Editorial, and key stakeholders throughout the product development lifecycle.
- Define success metrics, measure product performance, and continuously iterate based on user feedback and data. Audience Growth & User Experience
- Collaborate with Editorial, Audience Development, Marketing, and Analytics teams to create engaging digital experiences that increase user acquisition, engagement, retention, and loyalty.
- Drive product innovation across key consumer touchpoints, including:
- Homepage
- Article experiences
- Mobile applications
- Newsletters
- AI-powered products and experiences
- Search and content discovery
- Registration and subscription experiences
- Video products
- Emerging platforms Hands-On Product Leadership
- Actively manage product delivery through agile methodologies, ensuring timely and high-quality execution.
- Lead backlog refinement, sprint planning, prioritization sessions, and product grooming.
- Review prototypes, user flows, and design concepts to ensure exceptional user experiences.
- Partner closely with developers to remove blockers and facilitate efficient product delivery.
- Perform quality assurance and user acceptance testing prior to product launches.
- Monitor product performance and KPIs following releases and identify opportunities for ongoing optimization. Product Management Excellence
- Establish and champion best practices for product management across the organization.
- Introduce scalable product processes and frameworks that improve prioritization, collaboration, and execution.
- Advocate for user-centered design principles and data-driven decision-making.
- Foster a culture of experimentation, continuous learning, and rapid iteration. Cross-Functional Leadership
- Lead complex initiatives across Product, Engineering, Editorial, Audience Development, Design, Data, Advertising, Marketing, and Executive Leadership.
- Align cross-functional teams around shared objectives while balancing business priorities with technical feasibility.
- Build strong relationships across the organization to ensure successful execution of strategic initiatives. Innovation & Industry Leadership
- Stay current on emerging trends across digital publishing, consumer technology, artificial intelligence, and media.
- Evaluate opportunities in areas including:
- Artificial Intelligence
- Personalization
- Search and discovery
- News consumption trends
- Mobile experiences
- Subscription products
- Creator platforms
- Audience engagement technologies
- Bring innovative ideas that help keep the New York Post at the forefront of digital media. Requirements
- 7+ years of deep, progressive experience in digital product management, with significant ownership of consumer-facing digital products throughout the full product lifecycle, preferably within media, publishing, or consumer technology.
- Strong understanding of digital publishing, audience development, and media business models.
- Proven success leading consumer-facing web and mobile product initiatives end-to-end, from discovery and business case development through launch, measurement, and continuous optimization.
- Experience working cross-functionally with Engineering, Editorial, Design, Data, and Revenue teams, with an understanding of how product decisions can support audience monetization, advertising performance, subscriptions, and broader business objectives.
- Strong hands-on experience with CMS, content publishing workflows, newsletters, push notifications, or similar audience engagement products.
- Demonstrated ability to balance strategic product vision with hands-on execution and translate business needs into clear product priorities and roadmaps.
- Experience managing and developing Product Managers, while providing strategic direction and maintaining a hands-on approach to product leadership.
- Exceptional analytical, problem-solving, organizational, and project management skills.
- Outstanding written and verbal communication skills, with the ability to influence stakeholders at all levels.
- Passion for building innovative products that delight users and drive measurable business results.
- Demonstrated ability to work in a fast-paced, ambiguous environment and take a scrappy, solutions-oriented approach to getting things done. Technical Experience Experience with many of the following is preferred:
- Agile methodologies (Scrum, Kanban)
- Jira and product management platforms
- CMS platforms (WordPress VIP preferred)
- Mobile application development
- Product analytics platforms
- A/B and multivariate testing
- UX research methodologies
- Artificial intelligence products and emerging technologies
- CI/CD pipelines and modern software development practices Preferred Experience Experience working with one or more of the following is highly desirable:
- Digital news publishing
- Media and entertainment
- Audience development and growth
- Subscription products
- Advertising technology
- Recommendation engines
- AI-powered consumer products
- Personalization technologies
- Search and content discovery
- Newsletter platforms
- Video products Success in the First Year You'll know you're succeeding if you:
- Launc