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Area Sales Head-Jorhat
Financial Services · India
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Job Purpose Job Purpose Description Job Context & Major Challenges 1.The White Cement industry currently has surplus capacity. The advent of substitutes has resulted in a major decline in White cement applications. The trend is towards use of modern and convenient applications. The other direct competitor (JK) is not firm on policies and resorts to heavy price cutting and extended credit. JK is also not serious when it comes to expansion of market. Birla White has to lead in expanding the marke…