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Consumer Activation Manager - Vaccines
Dr Reddy's Laboratories Limited · Mumbai, Maharashtra, India
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Job Description Role Purpose Lead the consumer activation agenda for the Dengue vaccine portfolio by creating awareness, driving demand generation, improving vaccine adoption, and building sustainable immunization ecosystems across India. The role will be responsible for translating clinical and medical value propositions into impactful consumer engagement programs, leveraging digital, community, institutional, and partnership channels to accelerate vaccine uptake and support successful launch …