Senior Product Marketing Manager (QuickBooks Migration)

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Product Marketing Manager (QuickBooks Migration) based in Canada. This role will own the product marketing strategy for a program helping growing small businesses transition from QuickBooks to modern cloud ERP solutions. You’ll shape positioning, messaging, and content that clearly explains when businesses have outgrown their existing accounting systems and what they need next. The position combines product marketing expertise with deep knowledge of SMB accounting, ERP, and industry-specific business challenges. You’ll develop differentiated narratives for construction, manufacturing, distribution, professional services, and related micro-verticals. Working across product, sales, customer advocacy, partner, and marketing teams, you’ll ensure messaging remains relevant, accurate, and compelling. You’ll also use customer insights, market data, and campaign performance to continuously refine the go-to-market strategy. This is a high-impact opportunity for a strategic, creative marketer who can turn complex technology into clear business value.