D2C Ecommerce Head (Footwear or fashion industry exp must)

About the Opportunity A fast-scaling D2C ecommerce leader in the footwear and fashion vertical, we’re building a next-gen consumer brand powered by data-driven personalization, agile supply chains, and seamless digital experiences. Our mission: turn casual shoppers into loyal customers through hyper-relevant product drops, frictionless checkout, and brand storytelling that resonates. Based in India, we’re looking for a category-savvy Ecommerce Head to own P&L, scale acquisition + retention, and architect the future of direct-to-consumer success in a competitive market. Role & Responsibilities

• Own end-to-end D2C ecommerce performance — revenue, CAC, LTV, conversion, and retention — with full P&L accountability.
• Lead cross-functional teams (marketing, product, supply chain, CS) to execute growth plays across paid social, SEO, email, and influencer channels.
• Design and optimize customer journey touchpoints — from discovery to post-purchase — using analytics, A/B testing, and behavioral insights.
• Build and manage relationships with 3PLs, warehousing, and logistics partners to ensure fast, reliable, and cost-effective delivery.
• Launch and scale private label or co-branded product lines based on performance data and customer feedback loops.
• Present performance dashboards and ROI metrics to leadership, recommending data-backed investment priorities for growth. Skills & Qualifications Must-Have
• Shopify Plus
• Google Analytics 4
• Meta Ads Manager
• Klaviyo
• Google Ads
• Looker Studio Preferred
• Adobe Analytics
• Post Purchase Upsell Tools (Recharge, CartHook)
• Experience scaling fashion/footwear D2C brands in India Benefits & Culture Highlights
• Equity stake in a high-growth startup — be part of the founding leadership team.
• Autonomy to build your playbook, test new channels, and own results — no red tape.
• Dynamic, fast-paced culture with weekly strategy sprints and quarterly offsites in Tier 1 cities.