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Retail Shopping Centre Marketing Manager
Jll · Lidcombe, NSW
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JLL empowers you to shape a brighter way . Our people at JLL are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward. Shaping the future of real estate for a better world At JLL, we see a Brighter Way forward for our clients, our people, our planet, and our communities. With over 200 years of real estate experience, we are, and always have been, in continual pursuit of brighter ways of working. We bring to life a Brighter Way in all that we do by seeking better, smarter, more innovative ways of working. We approach our work in a warmer, more optimistic, and inclusive way. JLL is a global leader in helping clients envision where people will live, work, play, shop, and eat. What this opportunity involves: As the Retail Shopping Centre Marketing Manager at Lidcombe Shopping Centre, you will lead the strategic direction and hands-on execution of marketing, specialty leasing, and commercial partnerships to elevate this vibrant retail asset. Operating within our Property Management business unit, you will drive foot traffic, enhance retailer performance, and unlock new revenue streams through innovative pop-ups, brand activations, and strategic community alignments. At JLL, we are collectively shaping a brighter way — for our clients, ourselves and our fellow employees. In this dynamic role, you will collaborate closely with the Centre Manager, retailers, landlords, and local community groups, leveraging local insights while remaining connected to broader industry trends. What sets JLL apart is our culture of collaboration, locally and across the globe, and you will bring this spirit to life daily as you build strong commercial relationships and deliver outstanding property performance. An overview of the role:
- Developing and executing the annual marketing strategy and budget for Lidcombe Shopping Centre to maximize asset ROI and drive performance metrics.
- Cultivating and securing specialty mall leasing (SML) and casual mall leasing (CML) opportunities to drive third-line revenue growth and maximize occupancy.
- Forging strategic brand partnerships, sponsorships, and co-marketing opportunities with local businesses and national brands to increase visitation.
- Managing multi-channel integrated campaigns across digital, social media, PR, and in-centre platforms to keep customer engagement high.
- Engaging directly with retailers to support trade, coordinate promotional activities, and identify collaborative marketing opportunities.
- Spearheading community engagement initiatives and high-impact experiential events, managing all logistics, suppliers, and safety compliance.
- Analyzing foot traffic, sales performance, and marketing metrics to continually optimize activations and report findings to senior leadership.
- Championing JLL's commitment to progress as we embrace more innovative ways of working and prioritize opportunities to strengthen and advance your career. Sounds like you? This is what we are looking for:
- Over 5 years of experience in retail marketing, shopping centre marketing, or commercial property marketing.
- Demonstrated success in driving specialty or casual mall leasing income and negotiating commercial agreements.
- Strong financial acumen with proven experience managing marketing budgets and delivering measurable ROI.
- Excellent stakeholder management skills with the ability to build collaborative relationships with landlords, retailers, and community groups.
- Proven track record of planning, organizing, and executing high-impact public events and experiential marketing campaigns.
- Excellent written, digital, and verbal communication skills, with proficiency in modern digital marketing and social media management tools.
- Tertiary qualifications in Marketing, Communications, Business, or a related field (highly regarded).
- A strong understanding of the Lidcombe demographic and local market dynamics to build authentic community connections.
- Commitment to a collaborative work culture, aligning with our belief that the most effective teams are built when everyone is empowered to thrive. Benefits:
- Great employee discounts off fitness, wellbeing & other renowned brands
- 18 weeks paid maternity leave
- Private Health Insurance Discounts
- Active Social Club
- Employee assistant program
- Novated Lease for EV cars
- Paid time off for volunteer work
- Career Opportunities with Australia's #1 Commercial Real Estate firm
- Premium offices What you can expect from us: You’ll join an entrepreneurial, inclusive culture. One where the best inspire the best. Where like-minded people work naturally together to achieve great things. Join us to develop your strengths and enjoy a fulfilling career full of varied experiences. Keep those ambitions in sight and imagine where JLL can take you. As an organisation, we don’t just accept that we are a place of many different people, but we embrace it, we celebrate it, and we proactively support the needs that difference brings. JLL is committed to equal opportunity regardless of race, gender, age, sexual orientation or disability, and that is why, for more than a decade, we continue to rank among the World’s Most Ethical Companies. We are dedicated to offering veterans from all ranks and services a successful civilian career as they transition out of the military. We recognise and appreciate the skills acquired in their service careers as vital and transferable to our workforce. Interested candidates, please apply following the link below quoting job reference number REQ537777 Location: On-site –Lidcombe, NSW If this job description resonates with you, we encourage you to apply even if you don’t meet all of the requirements. We’re interested in getting to know you and what you bring to the table! At JLL, we harness the power of artificial intelligence (AI) to efficiently accelerate meaningful connections between candidates and opportunities. Using AI capabilities, we analyze your application for relevant skills, experiences, and qualifications to generate valuable insights about how your unique profile aligns with the specific requirements of the role you're pursuing. JLL Privacy Notice Jones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally the personal information we collect from you are for the purposes of processing in connection with JLL’s recruitment process. We endeavour to keep your personal information secure with appropriate level of security and keep for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely. For more information about how JLL processes your personal data, please view our Candidate Privacy Statement . For additional details please see our career site pages for each country. Jones Lang LaSalle (“JLL”) is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process – including the online application and/or overall selection process – you may email us at [email protected] . This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page > I want to work for JLL.